campaign for adventure
campaign for adventure
campaign for adventure
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campaign for adventure

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The Campaign seeks to show that life is best approached in a spirit of exploration, adventure and enterprise; to influence and better inform attitudes towards risk; to build wider recognition that chance, unforeseen circumstances and uncertainty are inescapable features of life and that absolute safety is unachievable; and to demonstrate that sensible education and preparation enable an appropriate balance to be achieved between risk & safety and achievement & opportunity.

A warm congratulations
Wednesday, 26 February 2014
The Character and Resilience Manifesto” - from Chris Paterson, Claire Tyler, and Jen Lexmond with The all-party parliamentary group on Social Mobility, 'CentreForum' and 'Character Counts'

Following the spectacular endorsement by the CBI membership of a new agenda for education which focuses on experience (see article) , we now have further efforts waking up adventure and healthy risk-taking in this excellent work which will help embed “research highlighting how character traits and resilience are directly linked to being able to do well both at school and in the workplace.”.

The manifesto, in 18 policy recommendations, says schools should make it part of their core business to nurture pupils' self-belief, perseverance and ability to bounce back from set-backs. It is supported by the CBI, senior politicians, and the government's social mobility adviser.

Further, “building resilience to setbacks and developing an increased sense of control over their lives had led to improved literacy and numeracy results.”, (see the article on the work of Gareth Malone ) . The manifesto calls for a ‘national conversation’ about the role that developing Character and Resilience can play in narrowing the unacceptably wide gap in life chances.

This manifesto urges “all political parties to think about these issues seriously and set out their own policy response in their election manifestos. The life chances of current and future generations of children, young people and adults are at stake. They deserve the very best that the country can offer and our unstinting support.”.

Further information see and for the full manifesto go to:

CBI - Employers Group Report...
Thursday, 16 January 2014

Adventure creates character....New CBI reports '78% of employers want character'

 'First Steps – A New Approach for Schools' from the CBI emphasizes that young people need to leave school with skills for life.....

Damming our skills-and-knowledge based educational system, this report quotes “78% of employers rate attitudes as the most important factor when recruiting new staff.”. Surely time to release schools to deliver what employers want and our young people have passion for. Perhaps an un-British word?

CBI Education Campaign: Ambition for All in Schools


In its First Steps report, the CBI calls for an overhaul of the school system to deliver for the country as a whole - and says that raising educational attainment could add a percentage point to growth

The report sets out a raft of measures that will revive our schools and ensure that they are developed so they are best able to help the UK compete against its international counterparts.

What Adventure delivers/What employers want in their recruits:


Characteristics, values and habits that last a lifetime, the system should encourage young people to be Determined, Optimistic, Emotionally intelligent - this means helping to instil the following attributes:


Grit, resilience, tenacity, Self-control, Curiosity, Enthusiasm and zest, Gratitude, Confidence and ambition, Creativity, Humility, Respect and good manners, Sensitivity to global concerns.


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